Faculty Of Mass Media & Communication

Vision

The Faculty of Mass Media and Communication aspires to be a pioneer at the local and regional levels in the preparation of graduates with international professional standards who actively contribute to media research related to social issues and problems.

Mission

Through the development of a bylaw based on theoretical knowledge and practical skills, the Faculty of Mass Media and Communication strives to prepare competitive, ethical graduates who are capable of working in all media fields according to international professional standards; and accomplishing research related to social issues.Through the development of a bylaw based on theoretical knowledge and practical skills, the Faculty of Mass Media and Communication strives to prepare competitive, ethical graduates who are capable of working in all media fields according to international professional standards; and accomplishing research related to social issues.

Strategic Objectives

1. Keeping up with the latest developments in the mass media industry and media field of study in both curriculum and scientific research.

2. Bridging the gap between the reality of the media industry and the consecutive developments in the region and international arena.

3. Providing graduating alumni with the necessary multidisciplinary background knowledge required for media work.

4. Graduating alumni according to international professional standards who are specialized in media work.

5. Identifying current media problems and realistic solutions through scientific research.

6. Accumulating knowledge of media studies according to research plans that develop a deep Egyptian vision for various media phenomena.

7. Integrating with other sciences to promote development programs in society.

8. Deepening students’ sense of social responsibility and positive response to community problems.
   

Governing Values

1. Transparency and credibility: exchanging information and knowledge and making them available to all affiliates of the faculty; namely students, academics and administrative staff.

2. International Vision: embracing international experiments, ideas and experiences, the positive interaction with different cultures, as well as encouraging cooperation with research centers and outstanding equivalent faculties.

3. Equality and equal opportunities: enforcing laws and regulations without discrimination and ensuring everyone’s right to utilize the available opportunities.

4. Encouragement of creativity and distinction: providing a scientific and practical environment that supports the cultivation of creativity and a culture of excellence.

5. Quality: committing to the highest scientific and pedagogic standards and continuous development of the research and educational process.

6. Belonging: increasing students’ and staff’s sense of national belonging through boosting national spirit and placing public interest above all other considerations.